ABOUT US

We‘re a global fashion and lifestyle brand that empowers people to look, feel and be the best version of themselves. Creating everyday products to make everyday experiences better. Celebrating diversity and inclusivity, because we believe self-expression is for everyone. Using our voice and our platform to amplify the things that matter Listening to our community and respond to what they care about. We’re restless — it’s what fuels our fire and sparks our big ideas. We’re optimistic — having an open mind means anything is possible. We’re better together — join our world and let’s do good things together.

ABOUT THE ROLE

We are looking for an experienced and engaging Acquisition Performance Specialist to join our Digital Customer Experience team.

The Acquisition Performance Specialist is responsible for delivering qualified customer and sales growth via paid acquisition channels. You will develop and maintain the acquisition budgets and agreed performance targets, working with various Group partners to maximise paid channels and deliver profitable sales growth. You will manage, execute and scale comprehensive paid acquisition strategy across paid search, programmatic and YouTube to drive profitable growth, by identifying and testing new innovative and growth opportunities within the channels to deliver on agreed commercial goals. You will deliver on reporting and analysis of marketing campaigns and customer data to provide insights, including analysing conversion metrics to determine strategies to extract maximum value from performance marketing channels. If you are someone who enjoys understanding customer mindsets and are passionate about executing powerful performance strategies that make a difference, then this could be your new role.

SKILLS & EXPERIENCE

•    Proven experience in managing and optimising paid digital marketing with a strong foundation in paid search, programmatic and YouTube.
•    Creative flair and outside-the-box thinking to create innovative ways to go-to-market.
•    Experience leveraging major technologies/platforms involved in delivering digital media programs, such as Google and programmatic advertising with an ability to pick-up new software and technologies quickly.
•    Exposure and confidence dealing with external agencies and internal marketing teams.
•    Experience in driving segmentation analysis that drives business success.
•    Proven success in delivering a ROAS and growth positive digital marketing strategy.
•    Stakeholder Management – experience working with internal stakeholders as well as external agencies with a strong focus on customers.

OUR CULTURE

To describe COTTON:ON in six words is easy; optimistic, passionate, real, energetic, collaborative and, most importantly, ethical.  

Our team members are a passionate group of people, committed to making a real difference in people’s lives through our philanthropic arm, the Cotton On Foundation.  It is our shared belief that we can make a difference to lives of everyone we touch, from our backyard to the world.

BENEFITS

We are committed to personal and professional development, which is supported by an ever growing and expanding structure. We believe our people deserve the best space to their best work and to support this we provide: